An intimate conversation with Behrouz Foroutan at the Consortium booth; Experiences for the future of Iranian exports

An intimate conversation with Behrouz Foroutan at the Consortium booth; Experiences for the future of Iranian exports

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On the sidelines of the Iran Export Capabilities Exhibition, Mr. Behrouz Foroutan, founder of the enduring “Behrouz” brand, was a guest at the Iran-Turkey Economic Consortium booth. This meeting provided an excuse for a close conversation about exports, valuable experiences, and recommendations that could be a guiding light for the new generation of economic activists.

In this conversation, Mr. Foroutan, with an honest and practical perspective, discussed the challenges and opportunities of export in the food industry and emphasized the importance of quality, brand integrity, and attention to target markets. With a forward-looking perspective, he proposed solutions for faster and more effective entry of Iranian producers into international markets.

The consortium managers also welcomed the views of this industry veteran and emphasized the necessity of using the experiences of experienced entrepreneurs in designing export strategies.